Review: Milk Makeup Kush Mascara (And Possible Dupe)

Milk Makeup Kush Mascara

I am such a huge mascara fan. I used to wear falsies on the daily but honestly, I just don’t have time for it anymore. With so many great mascaras on the market, girl bye. But just when I thought mascaras couldn’t be any better… Milk Makeup Kush Mascara came into existence.

Milk Makeup has quickly made a name for itself in the beauty community. With its sleek packaging and interesting makeup products, it was destined to be a heavy hitter.

Though I never had anything bad to say about Milk Makeup, I never felt inclined to buying anything from their line of super cool and Instagram friendly cosmetics. Until 4/20 came along…

Like I said, I’m a huge mascara fan, so when Milk Makeup dropped their Kush Mascara ($24, I was instantly obsessed with it. All of it. The packaging, the marketing, the before and afters… I meannn:

Months flew by and I came across the Milk Makeup stand at Sephora and remembered how badly I wanted to try it but what happened next was beyond my expectations…

The Claims (that matter)

You can go  to their official website for an accurate description of the product claims and benefits, but here are the ones that caught my eye:

  • Hydrating formula
  • “Defined clump-free effect”
  • Heart-shaped fibers lock onto lashes to add width, length, and volume
  • Basically all of the seemingly untouched before and after photos.

So, was this mascara as perfect as it claimed to be — like so many others claim to be?


  • Holyyyyy. This mascara just replaced my favorite mascara of 10 years — Dior Show. 
  • One coat looked good for every day. Length, volume, and definition were TOTALLY there. Lashes were fluffy and def appreciated the fibers at work.  Two coats are for date night or whenever I feel extra.
  • Fake lashes. What are those again?
  • Hydration was totally there and formulation doesn’t feel tacky even after “drying”
  • NO CLUMPS. NO FLAKING. NO SMUDGING. Even after 12 hours of wear. Oh, and did I mention this washes off nicely with water and a bit of face wash?
  • Finally… Extra brownie points for AMAZING packaging. The metal casing and weight definitely gives this product a luxurious feel to it.

The Verdict: Milk Makeup Kush Mascara. Worth It Or Nah?

Honestly, I have nothing but good things to say about this mascara and I’m a tough mascara critic. While there isn’t a drugstore mascara that can compare to Milk Makeup’s Kush Mascara by formulation, the closest drugstore mascara that is similar to this product as far as results go (in my experience) would be Maybelline’s Total Temptation. Additionally, this drugstore product definitely offers impressive separation, length, and volume without clumps and flaking — similar to that of Kush Mascara.

If you are are in the market for a new mascara and basically want your lashes to look more amazing in every possible aspect, definitely try Kush Mascara.

The Blogista

Bay Area Millennial navigating through a digital marketing career and Sephora aisles.

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